1

How virtual brand community traces may increase fan engagement in brand pages

Year:
2017
Language:
english
File:
PDF, 309 KB
english, 2017
7

Price and quality competition between brands and own brands

Year:
2004
Language:
english
File:
PDF, 284 KB
english, 2004
11

The brand meaning co-creation process on Facebook

Year:
2017
Language:
english
File:
PDF, 314 KB
english, 2017